Why is Mardi recommending this book for landscape:
This guide will walk your clients through every stage of the landscape design process, from initial site analysis to the final enhancements after installation. It features photos (which you can replace with your own), professional graphics, and detailed explanations of each design phase, including conceptual development, preliminary design, final plan presentation, project estimation, installation coordination, and post-installation enhancements. Landscape designers can customize this template to align with their unique business model and branding, resulting in a document that sets the stage for the client relationship to come. I have found that this beautiful guide streamlines communication with clients, provides a consistent framework for presenting your services, builds trust by demonstrating your expertise and attention to detail, saves you and the client time, enhances client engagement, improves project management, and results in higher conversion rates for your leads. I provide valuable tips about how to best use this guide through the design process. This guide is offered as a link to a Canva template that is fully customizable, so you can add your own branding (photos, colors, fonts, logo, etc.) and alter the language, so the document aligns with your unique business model. (You can set up a free Canva account, if you don't already have one. I highly recommend using this design tool in your practice!) This guide will free up valuable effort and time which you can use for designing gorgeous landscapes for your clients!